February 10, 2010
Scherrer names Ally CRM Marketing Team for EMEA
Philadelphia, PA (February 10, 2010) Scherrer Resources, Inc., the leading provider
of software and solutions for the global relationship management (xRM) industry, today
announced new marketing appointments in the European, Middle East and African region to
support the continued growth of the enhanced global-coverage organization.
Karen Haggerty has been assigned to expand activity in Scherrer's EMEA region. Haggerty joined
Scherrer in 1998 and expanded business in Spain, United Kingdom and other European countries
and her focus has been in the investment advisor marketplace for the Ally CRM products and
to expand Scherrer's client base into new markets."
This new appointment spans across a wide range of functions, but are mainly focused on
client services and support. Scherrer's EMEA business has grown consistently over the
last ten years and has developed a strong and loyal client base across the wealth
management, CRM, and SFA management sectors in over 26 countries worldwide. Coupled
with the plan of continued growth is ensuring that all clients receive world class
services and support, and Scherrer has made these three important appointments to
support this strategy. William Kinney has been appointed Manager, Client Services
and has expanded digital communication tools to support worldwide and world-class
services to its growing EMEA business. "Bill has been with the company since 1996
and has been instrumental in growing the client services business both domestically
and in EMEA. Bill has also worked in our Philadelphia regional headquarters on the
development of future support tools for Scherrer Ally CRM products, with increased
focus on international requirements," said Jim Scherrer. "Bill already has great
relationships with many of our clients and his role will help reinforce our strong
commitment to building long term relationships with our growing client list."
Commenting on the expansion, Scherrer added, "The client support team has more than
doubled its support of international deployments in the last 12 months and will
continue to grow as client satisfaction remains a top priority for us. Kinney has
extensive experience in support and QA and understands our philosophy of providing
premier level support to our clients. Our clients are our biggest asset and it is
paramount we make their experience of working with Scherrer and its popular Ally
CRM products as positive and productive as possible. Karen and Bill are well
positioned to execute this strategy.
Scherrer Resources, Inc. is a leading provider of on-demand and client/server CRM
relationship management solutions that enable companies to identify and realize
sustained value across the CRM, SFA and internal workflow management workspace.
Large enough to help customers attain customer and stakeholder management success
worldwide, yet nimble enough to provide individual attention and remain focused on
customer priorities, Scherrer’s talented team is helping global and mid-market
enterprises move their relationship management efforts to the next level through
a blend of software, comprehensive services, deep category knowledge and domain
expertise. Its comprehensive, global solutions and "Ally" brand include Customer
Relationship Management (CRM) and eBusiness applications, server and database
management, dedicated Help Line support, training, and product launch services.
To learn more, please visit www.WebAlly.com
and www.BrokersAlly.com